Startup Tips

Startup Tip #12: Become part of the company workflow

Startup Tip #12: Become part of the company workflow https://baremetrics.com

Want to reduce churn?
Of course you do!
Make your product part of your customers’ daily workflow.
Engaged users don’t churn.
And really there’s no more sure-fire way to keep a customer engaged than by becoming a part of the workflow of the entire company!
The fastest way to do this is by having multi-user support in your product.
When multiple people within a company start getting value out your product, it’s much harder for them to churn.
You’ve become part of an entire organization’s or department’s toolset
And people don’t like changing tools.